AI Brand Studio
Retainer brand films, ads, digital twins, and AI memorials — your whole creative engine, made and run for you.
AI Brand Studio — retainer marketing & advertisingTampa Bay's fully dedicated AI creative agency, based in St. Petersburg. Est. November 2024. Best of the Bay 2025.
Best of the Bay 2025 FinalistWork that can't be made anywhere else.
Cinematic strategy at the speed of AI. Your offer is excellent — and invisible. We make it impossible to ignore. AI video production, made and run for you.
[ 01 — The work ]
Selected work
Films and stills share one frame. You won't always know which ones breathe — that's the point.
Lean Stream Capital Recovery Brand Film
Karol Hotel Brand Film · Luxury
F&F Law Spec Brand Film
The Man Ad-ARP Brand Film · 2:34
Eva Guerilla Brand Couture · Film
Don't Brand Couture · Film
Brand Couture Brand Couture · Film
Urban Therapy Brand Film
WE Have Arrived Brand Film
Urban Wear Brand Couture · Film
Run the Numbers Digital Twin
Electrifying Future Digital Twin
[ 02 — The Thesis ]
Most great work stays invisible. We make it impossible to ignore.
ARP Visuals is the AI Creative Agency for St. Petersburg and Tampa Bay — run by a West Point and Fortune Global 500 operator. We don't just shoot the film. We build the strategy that decides what the film is for.
[ 03 — One eye, four worlds ]
Brand Couture
Identity expressed as cinema — a fashion-grade short film scored in-house, built around one brand.
Cinematic Couture short filmsDigital Twins
AI avatars, spokespersons, and lifelike digital talent — performances from people who don't exist.
Digital Twin avatarsMemories in Motion
Memorial and legacy documentary work — stories preserved for families and institutions, with cinematic care.
Enter
[ 04 — The operator ]
A serious operator stands behind the work.
22yr
Fortune Global 500 marketing
13yr
Agency owner, V2M2 Group
2022
Building with AI avatars since
2025
Best of the Bay · Festival speaker
2026
Festival-selected filmmaker (Seattle IFFF)
The operator is the advantage.
ARP Visuals is run by Franklin D. Rivera II — a marketer first, a filmmaker second, and an AI studio only because that's now the fastest way to make the first two matter.
He spent 22 years in Fortune Global 500 marketing, then built and ran his own agency, V2M2 Group, for 13 years — plastic surgery practices, consumer brands, franchises, a nonprofit's gala film. His degree is in Human Factors Engineering Psychology: the science of how people perceive, attend, and decide. The films look the way they do because he studied the viewer before he ever touched a camera.
He has worked with AI avatars since 2022 and pioneered audio-only testimonial films in Tampa for Daystar Life — starting a market, not entering one. In 2025 he was a Best of the Bay finalist and was speaking at festivals. In 2026 his fashion film New Beginnings screens at the Seattle International Fashion Film Festival.
Studios sell you production. Franklin sells you thirty years of knowing what the film has to do.
[ 05 — Background & recognition ]
Credentials & recognition
Official Selection — 11th Annual Seattle International Fashion Film Festival · 2026"New Beginnings" — Directed by Franklin D. Rivera II · Original score by Frank NYCe · Screening November 21, 2026
As heard onThe Naaman Creative Show — Ep. 54, "The Business of AI Film, Fashion & Music"
Enterprise brands — from a Fortune Global 500 marketing career
[ 06 — Work that's moved these brands ]
[ 07 — Partners ]
We don't make content. We make the one thing your audience can't look away from.
[ Work with us ]
Let's explore your vision.
Tell us what you're making. We'll tell you what it could become.